Marketing Strategy Classroom
Are you like most entrepreneurs – so busy running your business that marketing is an afterthought? If you’re tired of cobbling together a marketing program one project at a time, keep reading!
Join the Better Way to Say It: Marketing Strategy Classroom to get expert guidance as you prepare and implement a strategic marketing plan you don’t have to constantly reinvent. This newly designed course for entrepreneurs combines group training classes, one-on-one private strategy calls, peer support, and individual assignments.
During this 6-month course, we will cover any marketing issue you’re facing, along with customized guidance around the key activities that will serve tight bootstrap budgets best.
Course Syllabus
The Marketing Strategy Classroom will offer specific focus and training on the following topics:
- Focusing Your Marketing Around Key Business Objectives
- Uncovering Your Superpowers – Defining the Unique Selling Proposition for your business
- Building & Maintaining Your WordPress Website
- Recognizing and Attracting Your Target Audience Personas
- Conquering Social Media – From Minimums To Mastery
- Blogging Basics, Best Practices & Beginning SEO
- Building Strategic Partnerships that Generate Business
- Networking As A Marketing Tool – Getting Comfortable With Your Elevator Pitch
- Connecting To Clients & Prospects With Email Marketing
- Packaging Your Expertise – Passive Income Strategies
- Get Paid What You’re Worth – Value Pricing And Customer-Defined Pricing Strategies
Course Benefits:
- Monthly 3-hour group training class & consulting session
- Monthly private one-on-one strategy call(s) – Choose a single 1 hour call or 2 half hour calls
- Private Online Forum – Connect with the group for collaboration, questions & referrals
- Password access to membership site featuring resources from the class and beyond
- Unlimited support via email
- Critique & Revisions of any content you’d like reviewed
- Key vendor referrals & evaluation- contract review, pricing guidelines, etc.
- Discounts to area events and preferred vendor partners
- Satisfaction guaranteed – you don’t pay if you’re not thrilled!
Still Not Sure? Read Testimonials from Better Way to Say It Clients:
“Jenny met with the Triple Dogs and really helped us focus on the most valuable (and enjoyable!!!) services we offer to clients….in other words, she helped us see that it’s possible to have more fun, charge more money, and work with the kinds of clients we love to work with. Thank you Jenny Magic…you are magical.”
Tom Myer, Senior Web Developer at Deal Management LLC
“Until I met Jenny, I was lost when it came to maneuvering through the social media jungle. After spending some time with her, I now feel like I can find my way. Jenny is an incredibly talented, knowledgeable and enthusiastic social media and marketing professional, and I highly recommend her services. As the name of her business suggests, she truly does know a better way to say it!”
Kay Stroman, SPHR, Strategic HR Advisor at The Stroman Group, LLC
“When I first met Jenny I was immediately impressed with her knowledge and positive energy. She is very articulate and has an immediate grasp of context. During our first branding session she provided clarity and understanding of my business space and and an intelligent perspective that was highly useful to me in updating my business communications. She is fun to work with and I recommend her to anyone that feels “stuck” with their messaging.”
Kala Philo, Owner and Lead Video Producer at EdgeWebVideo
“Jenny is the “Queen” of social media! I needed help on how to maximize my results from my webpage, FB, mailchimp, etc. and she is an expert in this field. With a few suggestions, my webpage was revised, adding more value to my customers and her suggestions to maximize the Owie Pillow’s exposure and my time is absolutely invaluable! I will continue to reach out to Jenny in the future since she is always on the forefront of the social media world.”
Kristine Currier, Founder at The Owie Pillow, LLC
“Jenny is an extremely insightful marketer. She is client focused, and provides recommendations that are designed to achieve her client’s business objectives. I’ve attended a number of industry events with Jenny, and have always been impressed with her unique take on industry trends.”
Gary Ware, Director, Media Operations, Covario
Questions? Contact us here or get started!





