Resources
Marketing Strategy Classroom
Session #1:
- Persona Template (pdf)
- Empathy Map (pdf)
- Video: Simon Sinek on “Start With Why”:
Session 2:
Session 3:
Session 4:
Session 5:
Session 6:
Technical Resources:
WordPress Plugins
- Google Analyticator
- Google XML Sitemaps
- Dynamic Content Gallery
- ShareThis plugin
- MySnippits
- WigetLogic
- Gravity Forms
Google Apps
Thunderbird
Google’s External Keyword Tool
Social Media Articles
- 5 Reasons my Clients Aren’t Using Social Media
- The Difference Between Fans & Followers
- The Four Essential Phases of Social Media Adoption
- ROI Of Social Media
- Ten Things to Include in your Social Media Policy
- 30 Ways to Use Social Media for Business People
- How you can attract more retweets: a 10-step guide
- Using Twitter for B2B Marketing: Five Key Action Tips
- How to Put Together an Editorial Calendar for Content Marketing
- Process: A Pragmatic Approach to Social Business
- Internal Conversations + Social Media = Sales Conversations
- 25 Suggestions For How To Use Twitter
- How’s Your Social Marketing Plan Going This Year?
- Social Media Strategy Learning Curve And Framework
- Reasons People “Unilke” Brands on Facebook
- Three Ways to Get Valuable Links From Influencers
- The Three Pillars of Social Media Readiness
